The new hall 3C for Vivaness 2020 is located ideally, as the new hall was only a few minutes’ walk from the central entrance to the exhibition grounds and was found to be very pleasant in terms of the equipment and lighting conditions.
Among the exhibitors there were some new and small natural cosmetics brands that were very creative and innovative. This was also reflected in the much larger new products stand compared to previous years.
Overall, it was possible to observe that the German natural cosmetics market continues to grow. This was confirmed both by the trade visitors and in the context of the expert presentations